It’s a lot of pressure to stay active across every social media platform, and it can be hard to keep up with the latest trends and techniques. But like it or not, social media is here to stay. And entrepreneurs, business people, marketers, and others with a message to get out are taking notice. Why? Social media can be an enormously useful tool in the business world. You can boost brand recognition and loyalty, connect with potential or current customers, advertise products and ...